Website Design

I create well-designed and converting websites on Shopify and Squarespace platforms.

It is important to get your online presence right. How your website is designed, how user-friendly it is, what content is offered, and whether it resonates with your customers are crucial in running any online business.

I’m not your usual website developer - I create websites which take your customers through an easy user experience and convert them into orders or leads.

Website Optimisation and SEO

If you feel your website could do better but are unsure where to start, I’ll help you audit what you currently have and optimise it to convert online visitors into paying customers.

Various components like your website’s layout, user journey, content, overall structure and messaging can affect its functionality, SEO and the end goal of new orders or leads.

With the right knowledge, skills (and effort!), we can boost your website’s visibility organically and become better friends with Google.

Digital Advertising (Facebook/Instagram/LinkedIn)

Social media advertising is a great way to reach new customers, acquire website sales or create brand awareness.

Some businesses benefit from this channel more than others, and I’m here to analyse whether this marketing channel is beneficial to your brand.

I will create a suitable campaign based on your goals (my campaign set-up includes creatives and copywriting).

E-Commerce Optimisation

If you have an e-commerce business, your whole aim for the business is to convert online visitors into paying customers. There are ways to motivate them to stay on your website and buy or keep in touch, and purchase later.

I create and set up systems for e-commerce websites to motivate more sales and generate better conversions.

Social Media Content (Facebook/Instagram/LinkedIn)

Having an active presence on social media has never been more important. It provides credibility to your brand and keeps it on top of your customer’s mind.

Regular and meaningful content creates relationships with your online audience and educates them about your products and services.

Landing Pages

Landing pages effectively attract online visitors and encourage them to take action.

Whether it’s a specific page required for driving traffic from advertising campaigns, a special page to introduce a new product or service or a page to acquire new leads, I will create a well-designed page based on your goals.

Email Marketing and Automation Sequences

Email is still one of the strongest marketing channels where you get your brand in front of qualified customers and generate sales.

I research and create custom content suitable to your unique audience, whether for newsletters or nurturing email sequences.

Marketing Strategy + Marketing Activities Plan

If you’re running a business and feel like you’re a little lost in this overwhelming game of marketing, I will help you clear your head with an actionable plan within your budget.

We will work together and look at what marketing channels your brand needs to focus on and what to prioritise. We will look at what works and what can work better. I will get to know your business and how you run it, and we can create a firm marketing plan for you to implement going forward.

Content Strategy

Whoever said “Content is King” was right. That is meaningful, tailor-made and useful content.

Unfortunately, there’s a lot of noise online, and many brands get lost.

If you’re unsure what direction you need to take with your company’s content, or lack ideas and “how” to speak to your audience, let me help you create a content strategy for your brand, which will have you sorted for the next little while.

Brand Guidelines Document

Identifying and establishing clear brand guidelines is important for any business. However, only a few have it.

I can help you create a set of guidelines and rules for your brand resulting in a nice-looking document which you, your team and suppliers can refer to it when promoting your brand.

Graphic Design

I work on Adobe InDesign and create marketing materials like magazine articles, business cards, brochures, books, flyers, reports, digital files and anything in between. Using my marketing knowledge, I will create your marketing material to be visually pleasing and laid out well.

Hire a Marketer

Not sure where to start or have a specific project you need help with?

I’m an all-around Marketer and can help with tasks outside your usual description.

Get in touch, and we can chat further.