Hi, I’m Tonya, your go-to marketing person.
I founded Rose & Alice Creative because I believe good marketing should be personal, honest and actually work. For over 10 years, I've helped New Zealand businesses across advertising, content, websites and strategy - the full picture, not just one slice of it.
What makes working with me different is simple: you deal with me. Not an account manager, not a rotating team. I learn your business properly, I tell you the truth about what will and won't make a difference, and I build marketing you can be proud of.
I also keep up with where marketing is heading, especially how AI is changing the way customers find and interact with businesses. It's moving fast, and I make it my job to keep you ahead of it. My secret weapon is my husband, who is an AI specialist and collaborates with me on many projects.
On a personal note…
I'm a wife and mum to two daughters, based in Auckland, New Zealand, and I work remotely.
Using my marketing qualification, several years of experience in marketing roles in the corporate world, and passion (and talent!) for digital marketing, my mission is to support New Zealand business owners in telling their stories and growing their brands.
My marketing journey started when I launched my first business in 2011. I fell in love with the marketing aspect of running a business, particularly creative ways of promoting a brand to its target audience. Since then, I have launched more businesses and helped my husband launch his. Like any small business owner, I faced challenges and successes, but most of all, I learned a great deal about running and growing both e-commerce and service-based businesses.
I have a Business degree (majoring in Marketing) and have completed Meta advertising and Instagram optimisation courses, SEO optimisation training, HubSpot's Inbound Marketing certification and Google AdWords certification for continued development. I’ve also worked in marketing roles for large companies, which helped me understand and be a part of implementing marketing strategies on a larger scale.